Our Journey

Why We Created Airback®

Travel should be exciting — not stressful. But like many frequent travelers, we found ourselves cramming clothes into overstuffed bags, worrying about airline weight limits, and wasting time repacking at the airport. We knew there had to be a smarter way.

That’s why we developed Airback® — the world’s first bag with a built-in vacuum-sealing system. By compressing your clothes, Airback® lets you pack up to 50% more, stay organized, and skip excess baggage fees. It’s travel gear reimagined for modern life — durable, stylish, and designed to make every journey smoother.

Pack smarter. Travel lighter. Experience more.

Airback® - Bring More To Life

The Aha Moment

Born from our own travel frustrations like overpacking and baggage fees, Airback® is our solution for a more convenient, eco-friendly travel experience. After brainstorming, prototyping, and refining, we introduced a built-in vacuum-sealing system to create a bag that's both practical and stylish.

  • The Aha Moment - March 2020

    In 2020, we embarked on a journey to turn a bold idea into reality. Surprised by the lack of backpacks utilizing plastic vacuum bag technology, we set out to create a durable, sustainable compression system. Our mission led us to integrate the vacuum bag concept into a backpack compartment, culminating in the innovative design you see today after numerous sketches and iterations.

  • Working Out the Concept - June 2020

    In the challenging climate of 2020 and amidst the COVID crisis, our concept began to take form. We focused on creating a prototype and sought the right partnership. Leveraging our past business connections and their expertise in technical fabrics, we teamed up with a trusted supplier. Despite COVID-related obstacles, we successfully developed our first functional prototype, giving birth to Airback.

  • The Design Process - February 2022

    We are committed to clean, minimalist design, focusing on user-friendly functionality, exceptional quality, and cutting-edge technology in our backpacks. In February 2022, we made a major stride by filing for our first patent for our innovative compression technology. Throughout our design process, we've given equal importance to both the technology and the overall aesthetics and functionality of our backpacks.

  • Launching Succesfully on Kickstarter

    In pursuit of bringing our vision to life and initiating mass production, we turned to Kickstarter, a renowned crowdfunding platform, as our launchpad. The response was nothing short of phenomenal. Far surpassing our expectations, we achieved a remarkable milestone, raising €350,000 within just a month. This overwhelming support not only kickstarted our production journey but also significantly bolstered our brand and product development. Our Kickstarter triumph is a testament to the faith and excitement our backers have in our vision, propelling us forward into a promising future.

  • Expanding The Family

    In 2024, we proudly expanded the Airback® family with three innovative additions — the Airback® GO, NEXT, and MAX. Each model was created to meet different travel needs while staying true to our mission of making packing smarter and travel easier. To bring the Airback® MAX to life, we turned once again to Kickstarter, and the response was incredible. Our campaign raised over €200,000, a milestone that not only validated the demand for our newest design but also strengthened our brand’s position in the travel market. This success reinforced our belief in continuous innovation and set the stage for the exciting journeys ahead.

  • Award-Winning Design

    In 2024 & 2025, Airback® was honored with three of the world’s most prestigious design awards — the Red Dot Design Award, the iF Design Award, and the European Product Design Award. These recognitions celebrate our commitment to innovation, functionality, and style, proving that Airback® is as remarkable in design as it is in performance.

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Our Commitment to Sustainability

We're aware of our planet's fragility and the importance of each of our roles in preserving it. That's why we've committed to a circular system - allowing you to send your bag back to us when it's lived its life, whereupon we, along with our partners, will give it a new purpose. We offset all our carbon emissions, and we're always seeking ways to enhance our sustainability efforts. We're not just creating a product; we're striving to create a better future for all.